Old Spruce Tavern, a special gathering place where good
beers and conversation are always on tap. Keeping that in
mind, PDC created an iconic brand that encompassed what
Old Spruce Tavern is all about. Good beer & good times.
With it’s unique location, high atop the Allegheny
Mountains, sits Alpine Italian Ristorante. This gave
PDC the opportunity to incorporate their slope side
location and outdoor feel into their logo.
Combining the two brought their story to life.
With The Spa at Snowshoe project, it needed a softer more natural approach to their
branding. PDC created a calming flowing visual based upon first impressions.
Gold Key Resorts based in Virginia Beach, wanted to showcase their vacation time share
and lodging opportunities. Through brochure, direct mail, posters and email blast using family
and fun imagery; PDC captured the true essence of their offering of a relaxing get away
for all guest opportunities.
Powerful digital messaging of
monthly specials and deals creates
that sense of urgancy in booking.
The really cool thing about the Snowshoe Bike Park
branding is their evolution. Each year the Snowshoe
Bike Park progresses and the imagery progresses
with it. This allows PDC unlimited opportunities
during the creative
process.
Eight Rivers logo was a fun project
detailing the name and offer in one
Image. Tying the tap together with the
pour communicates fresh and flowing
beer. Makes you thirsty, doesn’t it?
Snowshoes “look” changes
year after year, but keeping
brand consistency is key for
overall resort branding.
From trail maps to mountain maps, resort check in folders to resort ads; we kept the look and feel consistent to support all brand marketing and communications.
Mill Whistle is a small brewery named after an old
lumber mill located in Beaufort, NC. Being on the
coast, PDC felt that keeping in touch with the natural
surroundings was a perfect fit for the labels.
PDC’s vision of Sunset Cantina, an upscale Mexican restaurant that captures the authentic old country feel.
Snowshoe Mountain Resort TV logo for in room programming and branded satellite truck.
Pocahontas Trail Worx is a local bike club embracing the community; PDC connected the local Indian heritage of Pocahontas County into the logo.
A logo created for a caterer specializing in outdoor family and corporate events, with a mantra of having a ‘PIG” pickin good time!
Logo created for an outdoor shoe store, what better way to express who they are, then to “Take A Hike.”
Line Shack a slope side
sandwich shop.
Pastas, a high end
Italian Ristorante.